About Gucci brand
Being one of the oldest Italian fashion brands, Gucci is still able to create the most desirable and edgy styles. Today the “double G” logo and two green stripes with a single red bar that came from 1950s are the well-known symbols of the extravagant Gucci style.
During its long life Gucci brand had many ups and downs. But despite all the setbacks, it has always stayed relevant to the audience expectations. In 2017 Gucci achieved their record sales and until nowadays the company keeps their numbers high. Another sign of client’s appreciation is that brand’s iconic items, such as Gucci belt, Gucci bucket hat or Gucci sneakers have been in high demand since the moment of introduction.
Shop here our selection of the iconic Gucci items.
About Italian jewelry
Italian jewelry history
Italian jewelry style is deeply rooted in the history of the region. The beginning of it can be marked as far as 700 BC. What we consider today as the Italian style was impacted by the ancient Greek, Roman and Etruscan cultures.
Italian jewelry of all time is mostly made of yellow gold. This metal has been favored the most by Italian makers. In the Etruscan region goldsmiths developed such processes as alloying and engraving, also the granulation method got perfected and became a signature. In the later Middle Ages the most sought-after jewelry pieces came from Vicenza and Florence. During the Renaissance era, the art of jewelry making was as much important as painting and architecture. Later, in the Baroque era, jewelry design shifted from bold and straight forward pieces to intricate and more detailed. Today Italian jewelry style and look depends on a certain maker. However, “made in Italy” jewelry always relates to luxurious lifestyle, timeless design and exquisite manufacturing.
In Italy chain production started somewhere back to the ancient times, as braided chains were found in Ur and Uppsala at the archaeological sites. They were crafted by using knitting technique and were precursors of the modern link chains.
It thanks to Italian makers, we have Figaro, Anchor and Spiga links today. Those links could be a result of reinvented and reimagined Catholic rosaries. In our time Italian gold chains are well-known for its durability and great design.
One of the Italian makers, UnoAErre, gave 18k gold Italian chain a worldwide fame in the 1980s. Gucci became a synonym of anchor chains. Tubogas design invented by Bulgari is iconic and used by many designers not only in chains but for making gold tubogas bracelets, earrings and rings.
There are so many great jewelry brands came from Italy, it’s really challenging to mention just a few. Vhernier, Roberto Coin, and of course, Bulgari could be the first who come to mind when we think of the Italian makers. We also should mention Carlo Weingrill, a jewelry house from Verona. Their high-quality pieces have been sought after in the last few decades. The house has been family owned by four generations of jewelers. Passing family traditions of workmanship is another staple of Italian jewelry making. Italian cultural heritage, high-skilled makers and great quality materials keep going the never-ending popularity of Italian jewelry.