About the Brand:
Tiffany & Co. was founded by Charles Lewis Tiffany and John B. Young in New York City in 1837. Initially, the store operated as a “stationery and fancy goods emporium.” The first day of sales, which took place on September 14, 1837, saw a modest $4.98 in revenue.
In 1845, Charles Tiffany introduced the iconic Tiffany Blue Box, and the company’s distinctive robin’s egg blue became synonymous with luxury and quality. Tiffany became known for its commitment to quality and design innovation. In the mid-1800s, Tiffany introduced the American public to the silver standard (925/1000 purity), making them a pioneer in the use of the term “sterling silver.”
In 1886, Tiffany introduced the Tiffany® Setting, a six-prong engagement ring setting that lifted the diamond above the band to maximize its brilliance. This setting revolutionized the way people viewed engagement rings.
Throughout the 20th century, Tiffany & Co. continued to establish itself as a symbol of American luxury. The company expanded its product offerings to include watches, china, crystal, and accessories. Tiffany expanded globally, opening stores in key international cities. The flagship store on Fifth Avenue in New York City opened in 1940, is an architectural landmark and a symbol of Tiffany’s global presence. Also immortalized in the movie “Breakfast at Tiffany’s.”
Tiffany & Co. has collaborated with and employed renowned designers, including Jean Schlumberger, Elsa Peretti, and Paloma Picasso, each contributing unique and iconic designs to the brand. In the late 19th and early 20th centuries, Tiffany & Co. embraced the Art Nouveau and Art Deco movements, creating exquisite jewelry pieces and decorative arts inspired by these styles.
Tiffany & Co. continues to be a global leader in luxury jewelry. In 2020, the company was acquired by LVMH Moët Hennessy Louis Vuitton, a major player in the luxury goods industry. Tiffany & Co. is not only known for its exquisite jewelry but also for its commitment to quality, design, and innovation, making it a symbol of timeless elegance and sophistication.