About Aurafin brand
Aurafin, or “fine gold”, was founded in 1982 by Michael H. Gusky, a 30+ years jewelry industry veteran. The company became one of the largest suppliers of gold and gemstone jewelry in the US. Aurafin customers purchased the brand’s jewels via all the major retailers and independent retailers across the county. In 2007 Gusky sold the company to Berkshire-Hathaway. The Aurafin pieces have a contemporary look with a distinct vintage feel.
About estate jewelry
Estate pieces mostly belong to the era when jewels were handmade and not mass produced. There were simply less jewelry makers at that time and they cared about their reputation. Opposed to the current fast fashion approach, life pace was in general slower. That allowed makers to take more time to craft a truly quality piece.
Designer pieces aka signed pieces can cost multiple times more
than their unsigned equivalents. We pay not only for an item itself but also for the brand advertising campaigns and all the buzz the name is creating. Prices for estate jewelry form differently and mostly depend on the cost paid by a seller. A pre-owned Bulgari ring and a brand-new Bulgari piece have a significant price difference. Ask your local jewelry store about a retail price of the desired piece and you’d be pleasantly surprised.
Pre-owned jewelry retains its value. Over the time it gets rare
and more expensive. Think purchasing a new car that loses its value right after you left your dealer versus buying a vintage vehicle.
