About Tubogas Design
A distinctive aesthetic of Tubogas was obtained from the gas pipes design. Bulgari adopted this look in 1940s with the help of Carlo Weingrill, who contributed his designer’s vision to the cause. As the name implied, the Tubogas style is flexible and adaptable to any jewelry form, from rings to watches. The actual tubogas technique, which was a plumbing manufacturing process, came from the 19th century. The technique required wrapping metal in tight coils around a central rode that was later removed, allowing to make a hollow chain. In the 1940s this process inspired a few French makers and Bulgari (in collaboration with Weingrill) to massively use this principle in jewelry making. The Tubogas technique was used for the famous Bulgari watch series called Serpenti. It symbolizes snake, a widely popular element in ancient Roman culture.
About Bulgari Brand
Always being inspired by the Roman culture and Italian sense of luxury, Bulgari brand has been having an ability to fabulously celebrate those traditions since the year of 1884.
During its long history, Bulgari jewelry has been always in demand. Bulgari pieces became iconic because of the unique production approach. Instead of following current design rules, Bulgari places its bets on all things Italian.
Opulent shapes, bright colored stones and an unexpected mixture of materials creates that special, always recognizable Bulgari vibe.
Today the House added innovation to its core values list. Bvlgari collaborates with various contemporary artists, such as Refik Anadol, Sougwen Chung, and Davide Quayola.
Bulgari has expanded its offerings to include other luxury products such as fragrances, leather goods, and accessories, further establishing itself as a multifaceted luxury brand.
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About Italian Jewelry
Italian jewelry style is deeply rooted in the history of the region. The beginning of it can be marked as far as 700 BC. What we consider today as the Italian style was impacted by the ancient Greek, Roman and Etruscan cultures.
Italian jewelry of all time is mostly made of yellow gold. This metal has been favored the most by Italian makers. In the Etruscan region goldsmiths developed such processes as alloying and engraving, also the granulation method got perfected and became a signature. In the later Middle Ages, the most sought-after jewelry pieces came from Vicenza and Florence. During the Renaissance era, the art of jewelry making was as much important as painting and architecture. Later, in the Baroque era, jewelry design shifted from bold and straight forward pieces to intricate and more detailed. Today Italian jewelry style and look depends on a certain maker. However, “made in Italy” jewelry always relates to luxurious lifestyle, timeless design and exquisite manufacturing.
Italian makers
So many great jewelry brands came from Italy, it’s really challenging to mention just a few. Vhernier, Roberto Coin and of course Bulgari could be the first who come to mind when we think of the Italian makers. We also should mention Carlo Weingrill, a jewelry house from Verona. Their high-quality pieces have been sought after in the last few decades. The house has been family owned by four generations of jewelers. Passing family traditions of workmanship is another staple of Italian jewelry making. Italian cultural heritage, high-skilled makers and great quality materials keep going the never-ending popularity of Italian jewelry.
